Wednesday, March 14, 2012
Behind the Scenes at De*Nada's AW2012 Lookbook Shoot!
This past weekend we had our long awaited lookbook photo shoot for De*Nada's upcoming a/w2012 collection! As you can see from our behind the scenes photos, the theme of this lookbook has a very dark and grave victorian setting, almost a bit vampire-ish.
As my home loft studio was transformed into the photo shoot set, we started the morning off with somber piano and violin instrumentals to set the mood. Despite the gloomy theme, my team maintained high energy throughout the day. As we were all hard at work, my dogs Mia and Kobi kept us in great spirits as they lounged around the studio space. The photos were shot in various areas of my work/live loft building which features white brick walls, velvet brown curtains, a freight elevator, and our wooded stairwell. Danielle, our female model, wore an amazing dark purple handmade tool skirt, created by our stylist Carla of TPWP Guide. In all, the shoot ran smoothly and was a great success!
I am so grateful for having the pleasure of working with such a stellar team. I would like to give a huge thank you to our photographer and stylist (Marshall and Carla of TPWP Guide), makeup/hairstylist (Akemi Kanazaki), models (Danielle and Christopher), intern (Sue), and my wonderful husband (Kelly).
Check out De*Nada's Instagram or Twitter for more behind the scenes photos.
Stay tuned for the debut of De*Nada's a/w2012 collection coming soon!
Thanks for the support!
Virginia Arrisueno - Owner & Designer